Search engine spiders or crawlers love the text. They don’t understand the videos, flash pictures and images. Everything is a block of text for them. The more a page has text, the more the spiders love that page. And the love of spider brings loads and loads of traffic to your site. Hence, to get a good rank and top the search engine results pages, you need to have a site with lot of good content.
Following are certain guidelines that one should follow while writing content for their page.
- Make sure that you write a content or article for humans and not for spiders or some other software.
- When a human user or visitor reads an article on your site, it shouldn't make him cry or laugh!!!
- Do not stuff the article with full of keywords. If you do so, search engines will penalize you for spamming keywords.
- The content should be short and simple. It should be informative and easily understandable for any one.
- Make sure that the data and information on your site is 100% reliable and not misleading. If that is not the case, people lose faith on you and your site and they won’t be interested in visiting it again.
- Do not divert away from the topic at any point of time because that would make the viewer frustrated.
- Keep yourself in the shoes of visitor and write the articles. Understand what people want from your articles, and give them what exactly they want.
- Use simple English and make sure that there are no grammatical or spelling mistakes.
In short,
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