SEO techniques can be classified into two types
- On page SEO Techniques
- Off Page SEO Techniques
Both are equally important and essential for ranking good in any search engine. On page SEO is like heart and off page SEO techniques can be compared with the soul of optimization techniques. If one fails, the other will be useless. Hence use all the resources available to you to optimize the site.
On Page SEO techniques cover topics like
- content writing
- choosing proper keywords and key-phrases
- using those proper keywords and key-phrases effectively in the content
- organizing the pages
- keyword density
- keyword prominence etc
Off page SEO techniques cover topics like
- building links
- participating in forum discussions
- article submission etc
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